Encoding is to think of what your going to say as a speaker or to a speaker. An example is listening to a speech and thinking about what your feedback is going to be. A personal experience for encoding is my friend had a speech in spanish and I had to do encoding to see what I was going to say about his speech. Decoding a message is interpreting what the speaker was saying. An experience I have had with decoding is listening to a speech in communications class and trying to think of what the speaker meant. 
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